Facebook tests ad breaks in all types of videos, giving creators a 55% cut

 Facebook today announced it’s begun testing ad breaks that interrupt on-demand video with a small set of partners, who will earn a 55% ad revenue share while Facebook keeps 45%. That could change the way creators make video content so they tease viewers enough to sit through the ads, while luring more producers to Facebook. On-demand video publishers will get to select where in their… Read More

source https://techcrunch.com/2017/02/23/facebook-ad-breaks/?ncid=rss