Facebook says it will open up for independent ad audit

 Following multiple admissions last year that it had been misreporting some of its ad numbers, Facebook just announced that it has committed to an audit by the Media Rating Council “to verify the accuracy of the information we deliver to our partners.” The mistakes that Facebook revealed last year seem relatively minor, but collectively, they probably have added momentum to… Read More

source https://techcrunch.com/2017/02/10/facebook-ad-audit/?ncid=rss