Facebook pushes pre-roll ads on Watch as it stops subsidizing Live

 Everyone’s least favorite ads are coming to Facebook, but six second pre-rolls will only appear on original Watch tab videos you purposefully view and not in the News Feed. Facebook is embracing pre-rolls after years of shunning them as it tries to make pay outs to video creators sustainable. Facebook’s head of video Fidji Simo tells TechCrunch that it will not renew direct… Read More

source https://techcrunch.com/2017/12/14/facebook-pre-roll-ads/?ncid=rss